Press

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Marc has frequently shared his pharma marketing expertise across leading industry publications. Recent articles include:

 

 

Med Ad News Special Agenda 2018 Issue : What Trends and Strategies Will Shape Pharma in 2018?

PharmaLive: Master the Yin and Yang of Rx Media Measurement in 4 Steps

MediaPost The Marketing Insider: People, Pages And Places: 3 Pillars Of Patient And Professional Placements

PharmaVoice: 8 Things that Could Go Wrong with Your Pharma Marketing Campaign

PharmaLive: Launching a Drug on All Cylinders: Winning with Digital

DTC Perspectives Rules of the Code: Should Pharma Site Metadata Play by the Same Rules as Paid Search Ads?

PharmaVoice The Creative Process : The Impact of Digital is Raising the Bar on Today’s Creative Process

Have a question, topic or issue in need of Marc’s insight? Contact him here